Our client worked with The Visionary Group to design two trendy back-to-back events, including a VIP experience for executives and video creators at the annual VidCon convention. The events took place at a presentation lounge (located in the Anaheim Convention center) and after-party (located in the nearby Hilton Hotel). Highlights included a custom LED entrance tunnel, curved presentation screen, 360 degree video booth with giant interactive orbs, and a molecular cocktail bar serving signature drinks. The dual spaces were the talk of the 3-day conference. Over 200 industry contacts on both the client and talent side visited the spaces to meet with our client’s team and have some fun.

CONCEPT & VISION

TVG wove the concept of a modern aesthetic and the subtle branding of the client’s red and signature “play” icon through both spaces with interactive, modular decor and activations that changed throughout the 3-day event period.

concept

CONCEPT & VISION

TVG wove the concept of a modern aesthetic and the subtle branding of the client’s red and signature “play” icon through both spaces with interactive, modular decor and activations that changed throughout the 3-day event period.

FABRICATION

To keep up with our client’s cutting-edge, TVG used one-of-a-kind pieces throughout the spaces including a chair swing conference table, a private meeting pod, custom cafe bars, and an eye-catching check-in desk with video playlist stations.

fabrication

PRODUCTION

An outdoor after-party created a unique challenge for privacy, and as a solution TVG created custom-built walls to surround the space. This not only made the space feel intimate, but the walls doubled as unique serving stations through the usage of pegs and openings.

production

PRODUCTION

An outdoor after-party created a unique challenge for privacy, and as a solution TVG created custom-built walls to surround the space. This not only made the space feel intimate, but the walls doubled as unique serving stations through the usage of pegs and openings.

WRAP UP

Guests danced the night away at an event that felt like a meeting of old friends (amongst the latest technology). TVG was able to capture the client’s aesthetic and personality, which resulted in positive feedback from the client and guests alike.

wrap

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